structured-data-tags-for-seo-blog
Google’s structured data tags: What are they, and how can you use them to improve your SEO?

The search engine optimization (SEO) landscape is constantly changing, and sometimes it feels impossible to keep up with new developments and opportunities. However, you’ll find that focusing your efforts on one optimization at a time can make the process of…read the full article

Voice-Search-Website-Optimization-Tips
5 tips to making your website voice-search friendly.

  Siri. Google. Now, Alexa and Cortana are all quickly becoming household names. If you’re unsure who these people are, a quick search will tell you that they are not people at all. These virtual assistants, when prompted by voice-search,…read the full article

7 SEO HACKS
7 SEO hacks for your 2017 marketing strategy.

Wanting to up your SEO game in 2017? The SEO hacks listed here are universal enough that most domains would benefit from implementing some or all of them. You’ll just need to ask yourself how to use these tactics in…read the full article

future-of-seo
Optimizing Your Website for the Future of SEO

It’s no secret that the world of digital marketing is always changing. To truly stay up to date with digital trends and provide the best customer experience, one has to constantly do the impossible—predict the future. The search engine optimization…read the full article

ervin-and-smith-local-seo-check-list
Local SEO basics and free local SEO checklist.

There are a few things we need to cover before we jump straight into local SEO. The first is SEO itself. There are a lot of factors that go into search engine optimization. A lot. We are covering the basics…read the full article

value-of-seo
Proving the value of search engine optimization.

Search engine optimization is a complicated and ever-changing environment. For many years clients have come to us with hopes of ranking No. 1 in Google’s search results for a particular keyword. We’d build a targeted strategy to optimize their website…read the full article

Inconceivable! Your favorite Princess Bride characters are the perfect metaphor for your SEO strategy.

Fencing, fighting, torture, revenge … sounds like a regular day in the world of digital marketing to me!

choosing the right keywords
How to find the right keywords for your target audience.

You’ve done the initial work and but now you’re wondering how to find the right keywords that will attract your targeted audience. Click to get a few tips.

building authentic backlinks
Earn authentic links: 30 tips for building backlinks.

The strategies of building backlinks are changing. You now have to be relevant and compelling. Easier said than done, right? Get some guidance with these 30 tips.

website traffic dropped graphic
Help! My website traffic dropped.

What do you do if one day, your website visitors stop coming? You’ll first probably have a slight panic attack. But after recovering from that, the best place to start is with the data.