CEOs Take Job Perks to the Max – NBC News

Sometimes we all just need to get away. Science says so. “We believe that because we live in such a connected world, it’s paramount that our employees unplug and recharge,” said Heidi Mausbach, president and CEO. “Traveling inspires creativity.” Innovation…read the full article

Do-you-need-a-press-release-for-that
Do you REALLY need a press release for that? 10 questions to ask yourself.

On a dreary Tuesday morning, your VP of Sales emails you an urgent request: Your company is launching a new product and NEEDS press around it—local and national—this week! “We need a press release! This is a big deal, so…read the full article

website-trends-to-avoid-Ervin-and-Smith
Tips for using current website trends.

Spring is here, and we’ve all done our fair share of spring-cleaning. Just last week I stood before my bedroom closet, feeling overwhelmed by the massive amounts of spring and summer clothing that had been sitting idle throughout our long…read the full article

One-two punch: Grunkemeyer & Lee will head up client services.

Heidi Grunkemeyer has joined the team as managing director of client engagement and strategy and oversees the client services and public relations teams. With two volleyball powerhouses in the family, Heidi spends her free time watching games and traveling for tournaments….read the full article

Take your infographics to the next level.

Data visualization is more than a trend. It’s a helpful way to communicate important information and statistics in a visual and easy-to-digest format. Here at Ervin & Smith, we’re very familiar with the most common form of data visualization, the…read the full article

Luxury-Travel-Forecast
2017 forecast: Luxury travel trends.

The tourism industry, like many others, has felt the massive impact of a changing cultural landscape and the adoption of a more digital world. Travelers rely more and more on online resources to find destination ideas and to book their…read the full article

Why even successful projects need a post-mortem.

Completed projects offer invaluable insights for future projects and processes, but how do we gather the information? One of my favorite ways is to hold a post-mortem meeting after a significant project is complete. A post-mortem meeting allows the team…read the full article

Wildly creative Carrie Lessard joins the team.

E&S is excited to welcome Carrie Lessard back to the agency as a design lead. Carrie previously worked at E&S but moved far, far away (Kansas City) a few years ago. We’re looking forward to having her in the office…read the full article

3 Truths of Website Redesign
3 truths of website redesign.

It seems that no matter how proactive, interactive or innovative your overall marketing is, a website redesign project will need to happen at some point in your company’s marketing life. As a veteran team of web redesigners (strategists, developers, designers…read the full article

Is your website ADA compliant
Is your website ADA compliant?

Written by guest blogger: Matt Herzberger Matt is an executive consultant in web strategy and interactive marketing at Ruffalo Noel Levitz in Cedar Rapids. He has worked primarily in higher education, helping major colleges and universities to better utilize their…read the full article