Inbound marketing.

We can help attract the attention of your consumers with engaging content they’re hungry for and then convert them into lifelong customers. Our integrated marketing services will align your website, SEO, lead generation and content marketing efforts with your ideal customer’s challenges.

Our certified inbound marketers can help you:

  • Create optimized content strategy.
  • Increase website traffic with keywords, blogs and social media.
  • Increase conversions with premium content offers and lead nurturing programs.
  • Prove ROI for your marketing efforts.
  • Build in-house marketing lists that outperform purchased lists.
  • Create persona-based marketing automation campaigns.
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Content creation.

As a full-service creative agency, our team will develop a robust content marketing plan that will help you attract and convert your prospects, including:

Editorial planning

Blog writing

Premium content

Infographics

Videos

Email Content

Social Media

And more

 

Download our blog success kit.

Social media marketing.

Leveraging content on social media is a great way to drive new visitors to your website and keep your current customers engaged with your brand. Our social media experts can help you develop a strategy that impacts your business and your bottom line.

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Engage with consumers where they are.

73% of adults online use social networking sites. And this number continues to rise. Ervin & Smith can help you develop a social media plan to engage the right prospects on the platforms.

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Increase brand awareness and drive web traffic.

When integrated with our inbound marketing services, Ervin & Smith’s social media strategy and campaigns will attract prospects to your brand through the creation and distribution of relevant content.

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Understand the relationship between paid and organic.

Brands now need to consider a paid social strategy to complement their content-based approach We can help prioritize your spend, amplify organic efforts and analyze performance.

Paid media.

Strategic media planning helps you determine how, when and where to reach consumers on the most relevant channel. Our team will help you make the most of every channel—print, search engine marketing (SEM), paid social and display—by leveraging only the media that will deliver optimal ROI. We offer paid media services powered by data, including:

Campaign strategy

Analytics

Competitive audits

Platform integration

Paid search

Digital display advertising

Social media advertising

Retargeting

Content amplification

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Strategy.

Every service we offer starts with strategy, is rooted in data-based insights and is optimized to meet the needs of your consumer.

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30+ analytics tools.

Ervin & Smith uses a combination of over 30 analytics tools to understand consumer problems and market demands. We use the data uncovered in our relevancy analysis to develop a sustainable and optimized marketing strategy that meet the needs of your consumer—and the media.

Reporting & analytics.

Providing useful, smart marketing analytics reports is the key to proving ROI and showing how your marketing efforts are impacting the bottom line. We can help your team create a measurement plan that not only reports on relevant key performance indicators (KPIs) but also provides insights that will help you continuously improve your digital marketing efforts.

Ervin & Smith can build custom reports and dashboards around four strategic frameworks:

Buyer’s journey

Business objectives

Key campaigns

Marketing and branding

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Request a marketing
consultation now.

Marketing Analytics Ebook

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