Last Tuesday was a big day for the tech industry. The Google Glass team announced a hackathon event, Twitter added a few new features for composing tweets, Last.fm updated its ancient Scrobbler client, and after weeks of speculation, Facebook made its much-anticipated announcement introducing the world to Graph Search.
Press releases, archived speeches and media contacts that are only available from 9 a.m.-5 p.m. Mon-Fri. Ten years ago, this was par for the course when it came to online newsrooms. But no more. Welcome to 2013 – or as we like to call it, “the age of social enlightenment.”
Whether you’re just getting your brand into social media or have been in it for a while, there are hundreds of tools that you can consider for social monitoring and listening.