Why WordPress?
It’s hard to believe, but there was a time when every change to a website had to be made by a developer—they were called “webmasters” for a reason. There was no WordPress, no Blogger, not even Facebook. As the web evolved and businesses wanted direct access to updating their own websites, a field of commercial […]
The art of trying new things.
One day each quarter, we close the office so the whole agency can spend time creating, connecting and giving back.
The step-by-step guide to creative thinking.
If you haven’t said this yourself, then you’ve probably heard someone else say it: “I wish I was creative.” Sounds familiar, doesn’t it? The good news is, that statement isn’t true—but there’s probably a reason why it feels relatable. For one, when we think of “creativity” we usually picture things that are colorful and highly […]
Video in 2019: Four things to think about.
It’s pretty safe to say that Ervin & Smith loves video. As creatives, we enjoy the satisfaction that comes from seeing a visual idea come to life on-screen. And as marketers, we know that video continues to be an effective way to not just tell a story, but to create real ROI for a brand. […]
An inside look: Rotary Wheel Service integrated campaign.
By Amanda Walla, Graphic Designer Rotary has long been known as the company for reliable, durable vehicle lifts, but in early 2018, the company found itself in a new market: wheel service equipment. It was selling (and marketing) a completely new line of equipment, including tire changers, wheel balancers and alignment systems. Although this new […]
Think “brand awareness” tactics are dead? Think again.
By Heather Akerberg, Marketing & Media Strategist The reality for marketers and advertisers today is that budgets are tight. And while our budgets are getting smaller, the expectations for results continue to grow. With this quest for better and better ROI, we’ve seen clients over the years shift dollars away from tactics focused solely on brand awareness. We get […]
B2B tours the space that sets Ervin & Smith apart.
Executives at Ervin & Smith discuss the company’s recent growth and recognition as a top place to work in Omaha B2B magazine.
Creating brands that matter – Midlands Business Journal.
Creating brands that matter is something we do here at E&S. So the Midlands Business Journal recently approached Creative Director Leanne Prewitt for her insights about branding and all that comes with it, from the physical assets to the intangible emotions. Leanne has led award-winning branding work, most recently for Vis Major and K&Co. “Branding […]
E&S designs take home accolades at AIGA Nebraska’s SHOW.
Ervin & Smith’s creative work for clients ACI Worldwide and Época Cantina was awarded silver and bronze at AIGA Nebraska’s annual SHOW. SHOW is a juried competition that has been showcasing top visual design work for 27 years. A book wrap design for ACI received the silver award and a logo design system for Época […]
Ervin & Smith honored for Vis Major branding work.
Ervin and Smith was recently recognized for the branding work we did for Vis Major Brewing in two industry awards competitions. June 2018 – CommArts Design Finalist Ervin and Smith’s work for Vis Major was selected to the shortlist of design finalists for the Communication Arts 2018 Design Competition. The entry was one of 379 finalist selections […]